Mobile Advertising Solutions

Postitial: an ad format for an app’s ‘closing credits’ – Video Interview

By on May 8, 2014 in Industry News & Trends, News

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the-mobile-view-logoIQzone’s Co-Founder and EVP, John Kuolt, explains why the Postitial ad placement is served during a natural break for the app user, rather than an interruptive one.  From Tim Green at The Mobile View:  “The mobile ad business keeps growing, yet some dissatisfaction with the available formats persists….IQzone recons the crucial element is timing, ie when to slot in your ad during the app experience”.  Read more and watch the video here.